Us
We have been doing this since 2015.
Plisir is an independent commerce network for the Americas. We connect retail sites and publishers with consumers, with each other, and with the brands paying to reach them.
The short version
Started with one unmonetized shopping site.
In 2015 a price-comparison site in the region was doing several million sessions a month and earning almost nothing from them. The traffic was excellent — people actively deciding what to buy — and the monetization was a generic display stack that had no idea what it was looking at.
Fixing that took a rebuilt demand stack, a handful of direct conversations with brands who understood the audience immediately, and someone willing to manage yield as a daily job rather than a quarterly project. Revenue per session roughly tripled.
That pattern turned out to repeat everywhere. Commerce audiences across the Americas are consistently undervalued, and the gap is almost never strategy — it is demand relationships, operational attention and technology that reads shopping intent for what it is.
Ten years later we operate that same work across five markets, on both sides of the transaction: monetizing publishers and retailers, and giving brands a coherent way to reach shoppers across a continent that no single market-by-market approach can cover.
- 180M Shoppers reached every month
- 1,200+ Retail sites and apps in the network
- 300+ Brands buying direct and programmatic
- 9.4B Ad requests processed monthly
Client names are withheld under NDA. Figures below are illustrative and pending replacement with audited results.
How we operate
Four things we do not negotiate.
- 01
Publishers first
The network only exists because publishers trust us with inventory. When an incentive conflicts, that side wins — including when it costs us a deal on the demand side.
- 02
Local, not translated
Commercial teams live in the markets they sell. A plan built abroad and translated is a plan that misses Buen Fin, misreads Hot Sale and prices Brazil like Mexico.
- 03
Numbers over narrative
We report against a baseline agreed in advance, including the months it does not go well. Partners who only hear good news eventually stop believing any of it.
- 04
Independent by design
We are not owned by a retailer, a publisher or a holding company. Nobody in this network gets preferential treatment because of who signs our shareholders.
Where we are
Five markets, one operation.
We keep commercial and operational teams inside each market we sell in. It is slower to set up and considerably harder to manage than a single regional hub — and it is the only reason our plans survive contact with an actual retail calendar.
- USUnited States
- MXMexico
- BRBrazil
- COColombia
- ARArgentina
Want the longer version? Ask us directly.
We would rather have a specific conversation about your business than send you a company deck.